StackOptimise Newsletter
Vol 35
Template of the Week 📕
This is a soft breakup email that closes the loop respectfully while reinforcing credibility and domain experience. It works because it drops the pitch, assumes the prospect is content, and subtly plants authority through a relevant case study.
What we’re pitching: Operations SaaS for food retailers
Darven - seems like you got everything under control.
Should you ever wish to consider how we can give CEOs a cleaner view of operations, costs, and performance across every location - just like we've done for one of the biggest sandwich chains in the world (Pret A Manger) - I'd be happy to share more info.
Either way, thanks for the consideration - having ran a 10-store coffee chain, it's always good to connect with other operators.
Keep up the customer-centric dining experiences!
Tutorial of the Week 🏫
Turn “Interested Reply” into “Meeting Booked”
Tool of the Week ⚙️
What it does: A premium inbox provider purpose-built for cold email. Zapmail lets you spin up high-quality, pre-warmed inboxes on clean domains in minutes.
Why we love it: Deliverability is everything. Zapmail’s inboxes come fully warmed, reputation-protected, and monitored - meaning your campaigns start strong from day one without risking client domains. It’s hands-down one of the safest and fastest ways to scale sending volume. It comprises 25% of our infra stack at StackOptimise.
Next steps: Reach out to the Zapmail team or grab your first batch of inboxes here: zapmail.ai
Tip of the Week 💡
Personalisation at scale isn’t hard anymore.
Most reps still spend hours researching prospects, copying fragments from LinkedIn, and manually tweaking intros. You can now do all that — automatically - with one tool: Claygent.
Claygent is an AI web-scraper that lives inside Clay. You feed it a prompt, and it surfs the web to extract and structure the exact info you want — across thousands of leads.
It’s how you go beyond surface-level personalisation (“saw you raised Series A”) and dig into the real stuff that makes emails feel human: product launches, eco initiatives, competitor mentions, interviews, campaigns, awards, and more.
Stacking those insights is where it gets powerful:
“Noticed Apple’s push on eco initiatives with the recycled aluminium MacBook casings, and how it coincided with the new Vision Pro launch.”
One tool. Thousands of relevant insights.
Claygent turns ‘personalisation’ into a system.
Hosted by brothers Felix and Penn Frank, Co-Founders @ StackOptimise.
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15+ years in B2B Sales. 3x Sales Tech experts. 50k+ followers across all channels

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