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Go-to weekly newsletter for GTM operators, packed with actionable tutorials, tools, tips, templates, and free resources you can use immediately.
Top Contributors
Felix Frank
Penn Frank
Petr Kaliuzhny
Tyce Hilton
Nick Abraham
Eric Nowoslawski
Patrick Spychalski
Brigitta Ruha
Alan Ruchtein
Can Timağur
Nick Palasz
Adam Robinson
Tim Yakubson
Josh Whitfield
Alex Fine
Varun Anand
Harris Kenny
Kellen Casebeer
Michael Saruggia
🤖 Jacob Tuwiner
Brandon Charleson
Christian Oland
Matthew Putnam
Arnaud Belinga
Enzo Carasso
Abbas Somji
Mohan Muthoo
Yurii Veremchuk
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Alan Ruchtein
January 15, 2026 12:28 AM
2026 outbound hack: AI SDRs that actually get meetings.
Here’s the truth no one tells you about AI AGENTS in 2026 and you must know before it’s too late:
Here’s the truth no one tells you about AI AGENTS in 2026 and you must know before it’s too late: Most teams talk about “AI SDRs” like it’s some futuristic thing. It’s not. It’s just the new way top outbound teams already operate in 2026. If you want an AI SDR that actually books meetings and not just another bot sending spam, follow the exact blueprint I use with my clients 👇 1️⃣ Map the SDR workflow Before you automate anything, break the job into small stuff This includes researching accounts, spotting triggers, writing emails, personalizing, qualifying inbound, following up, and updating the CRM. If you don’t know what the AI should own, nothing will work. 2️⃣ Assign each responsibility to its own AI agent Think of it like building a tiny GTM team: • CRM Agent • Inbox Agent • Writer Agent • Trigger Agent • Research Agent • Sequencer Agent Each one handles a specific part of the process so nothing gets dropped. 3️⃣ Train the AI to think like your best SDR Give it a persona, feed it your ICP pains, your POVs, your proof. Let it write the emails, the call scripts, the follow-ups, the objection handling. Save your best prompts somewhere and reuse them. Don't start from scratch every time. 4️⃣ Turn the whole thing on A signal fires, research happens instantly, a fresh POV gets created, the message goes out, follow-ups happen automatically, CRM gets updated, and managers get notified when something matters. No lag. No guessing. No “I forgot.” 5️⃣ Track everything and refine it Open rate, reply rate, positive replies, meetings booked, time-to-first-touch. Every cycle makes the system smarter. Modern AI AGENTS don’t replace reps. They replace everything that slows reps down. Follow Alan Ruchtein for more AI-native outbound playbooks and the exact workflows that will separate the leaders from everyone else in 2026
Linkedin.com
Abbas Somji
January 14, 2026 11:15 PM
15 Tools to turn your Linkedin profile into a Lead Machine
15 LinkedIn Tools for Lead Generation | Abbas Somji👋🏽 posted on the topic | LinkedIn
15 tools to turn your LinkedIn profile into a lead machine Everyone's asking the same question: "Abbas, which LinkedIn tool should I use?" Wrong question The question isn't which tool, it's which layers I'm going to make this stupid simple 👇🏿 Here are the 15 tools we've actually used organised by layer because that's what matters Layer 1: Clean Data Prospeo.io, Apollo, Cognism, Wiza, Lusha These tools will allow you to pull lists directly from Sales Navigator via extension + give you the emails + mobiles for multi-channel outreach Layer 2: Automation Infrastructure HeyReach, lemlist, La Growth Machine, PhantomBuster, Dripify, Expandi Pick 1, don't overthink it HeyReach.io the safest, lemlist the most balanced, La Growth Machine has some great features like automated voice notes, PhantomBuster is most powerful Layer 3: Intent Detection Trigify, Clay, Teamfluence 󠁯•󠁏󠁏 Trigify.io tells you when they're buying - Social Listening Data 󠁯•󠁏󠁏 Clay ties everything together - Your data warehouse for signal stacking 󠁯•󠁏󠁏 Teamfluence™ shows profile visitor data (The hidden one most teams miss) The math: Clean data + Right automation + Perfect timing = 800+ conversations monthly 🚀 You don't need the best tool, you need the right layers What else am I missing? Seems to be a new tool every week - but these are the most reliable I've used so far. __________________ If you need help turning your LinkedIn profile into revenue - I run The Playbook Agency (A content + Data Agency that gets you in front of buyers) | 25 comments on LinkedIn
Linkedin.com
Enzo Carasso
January 14, 2026 11:10 PM
Why most outbound fails: relevance first, personalization second.
Most teams suck at outbound. And there's one mistake that trips them up: Teams push messages out quickly, across broad lists, without a real offer behind them. It feels efficient because activity…
Most teams suck at outbound. And there's one mistake that trips them up: Teams push messages out quickly, across broad lists, without a real offer behind them. It feels efficient because activity ramps up fast. That decision leads to the first failure mode. 1/ Low relevance, low personalization Generic messaging goes to loosely defined audiences (backed by weak ICP logic and unclear value). The result is predictable. - Reply rates stay low - Spam complaints increase - Domains decay before pipeline appears At this point, teams conclude outbound itself is broken. So they try to fix it. 2/ High personalization, low relevance Instead of changing the offer or the ICP, they add effort. They personalize everything. - Data points - Custom openers - Personal trivia Replies improve, which feels like progress. But meetings don’t qualify. Pipeline doesn’t move. Personalization increases activity, not relevance. The conversation starts, but there’s still no business reason to continue it. Eventually, the real issue becomes obvious. 3/ Low personalization, high relevance When outbound works, it starts with clarity, not cleverness. - A strong ICP definition - Clear economic pain - Role-specific framing - A repeatable offer Because relevance is doing the work, messages can stay simple. Signal improves. Volume starts compounding instead of hurting. This is where outbound becomes predictable and scalable. Some teams then push it further. 4/ High personalization, high relevance For priority accounts, they add depth. - Deep account research - Custom pain framing - Tailored offers Conversion rates climb. So does cost. This approach also means: - Manual workflows - High effort per touch - Limited scalability This works when used intentionally. It breaks when treated as a default motion. After seeing this cycle enough times, the pattern is clear. Outbound doesn’t fail because teams don’t personalize enough. It fails because they personalize before relevance is established. Relevance has to be engineered first. Personalization should come after, and only where it pays. Most teams reverse that order and absorb the cost. Where does your outbound sit today? Share below. Want to see how C17 Lab runs outbound built to actually convert? Start with a no-cost pilot campaign. Apply here: https://bit.ly/C17Pilot Repost this for someone still confusing personalization with relevance. Follow Enzo Carasso 🧲 for more on outbound, offer creation, and GTM execution.
Matthew Putnam
January 14, 2026 10:58 PM
7 Cold Call openers that get prospects talking
7 Cold Call Openers to Get Prospects Talking
7 cold call openers that get prospects talking And they’re simple as f***: 1. Permission-based “Hey [Name], it’s [You] from [Company]. I know I’m calling out of the blue. Can I take 30 seconds to share why I called, and you can tell me if it’s relevant?” 2. Honest cold call “Hey [Name], quick heads up, this is a cold call. Before you decide to hang up, can I tell you why I’m calling? If it’s not relevant, I’ll let you go.” 3. Inject some Humour “Hey [Name], it’s [You]. I’m cold calling on a Monday morning, so I’ll keep this short. Can I give you the quick version?” Or steal some of that Giulio Magic 4. Direct pitch “Hi [Name], [You] from [Company]. We’ve helped teams like yours improve [specific metric] by [X%] in [timeframe]. Worth 30 seconds to see if that’s even on your radar?” 5. Mutual connection “Hi [Name], it’s [You]. I was speaking with [Mutual Connection] and they suggested I reach out about [topic]. Do you have a minute for a quick question?” 6. Current event “Hey [Name], [You] from [Company]. With the recent changes in[trend/regulation], I wanted to flag something we’re seeing.Can I share it quickly and get your take?” 7. Problem-centric “Hi [Name], [You] here. I’ve been talking to a lot of [job titles] in [industry], and [common problem] keeps coming up. Is that something you’re running into too?” If you only take one thing from this: Ask for a small yes first. Then earn the next minute. Which opener style works best for you?
Linkedin.com
Nick Palasz
January 14, 2026 9:52 PM
3 Simple AI Workflows That Fix Broken Outbound
Boosting Outbound Efficiency with AI Workflows
It’s the start of 2026, and a lot of teams expect outbound to feel different New tools New AI Fresh dashboards But for many, it already feels familiar Replies are inconsistent Pipelines spike then disappear Good weeks don’t repeat That usually points to one thing The system hasn’t changed AI makes sending faster but the work before sending is still messy -Lists still have bad data -Reps still guess who matters -Messages still go out at the wrong time Here are 3 AI workflows that quietly fix broken outbound 1. Clean → Score → Send Clean the list and remove dead emails, job changes, wrong roles and only reach out when someone actually looks ready Example Prompt: “Clean this list, remove invalid emails, detect job changes, and score each contact 1–10 based on intent signals. Return only the top 20% highest-signal prospects.” 2. Rewrite → Compare → Improve Generate a few angles instead of one “good” email and keep the version people reply to Example Prompt: “Rewrite this cold email in 5 variations: shorter, direct, conversational, trigger-based, and CTA-focused. Then explain which variation has the strongest clarity and relevance.” 3. Predict → Prioritize → Personalize Surface who’s most likely to respond, then personalize using real movement instead of fillers Example Prompt: “Identify which prospects show the strongest buying signals and create one personalized opening line for each based on their recent activity or role change.” New year energy only goes so far if the system stays the same P.S. What’s the first thing you’re cleaning up in 2026?
Linkedin.com
Penn Frank
January 14, 2026 8:03 PM
Cold Email Vs. LinkedIn Outreach
Cold email and LinkedIn DMs serve the same goal - but they work in slightly different ways. We’ve run thousands of both everyday, and here’s what we’ve learned 👇 1️⃣ Copy Cold emails need to sound…
Cold email and LinkedIn DMs serve the same goal - but they work in slightly different ways. We’ve run thousands of both everyday, and here’s what we’ve learned 👇 1️⃣ Copy Cold emails need to sound professional and stripped down. LinkedIn DMs work best when they sound like something you’d actually say. 2️⃣ Volume Cold email = scale. 20–30/inbox/day. LinkedIn = slower pace. Around 200 new connections/week/profile. 3️⃣ Rules Email success comes from relevance and proof - direct, simple, and credible. LinkedIn success comes from consistency - showing up, commenting, and sharing useful content. 4️⃣ Follow-up Email: 3-5 value-led touchpoints. No empty followups. LinkedIn: max 3 messages, spaced out, keep it social. 5️⃣ Tools & Testing Email: test multiple versions - value, case study, pain question. LinkedIn: test different DMs at scale, double down on what gets replies. 6️⃣ Results & Setup Cold email: higher volume, lower reply rate, easy to scale. LinkedIn: smaller volume, higher engagement, harder to scale. Both channels work - but for different reasons. Email is the engine. LinkedIn is the accelerator. The best outbound strategies use both — working together, not competing. Learn how to leverage both at scale in 2025: https://lnkd.in/eN7qinfB | 54 comments on LinkedIn
Linkedin.com
GTM News Feed
2.8K Posts
Share GTM News Feed
Bookmark The Feed
Newsletter
Go-to weekly newsletter for GTM operators, packed with actionable tutorials, tools, tips, templates, and free resources you can use immediately.
Top Contributors
Felix Frank
Penn Frank
Petr Kaliuzhny
Tyce Hilton
Nick Abraham
Eric Nowoslawski
Patrick Spychalski
Brigitta Ruha
Alan Ruchtein
Can Timağur
Nick Palasz
Adam Robinson
Tim Yakubson
Josh Whitfield
Alex Fine
Varun Anand
Harris Kenny
Kellen Casebeer
Michael Saruggia
🤖 Jacob Tuwiner
Brandon Charleson
Christian Oland
Matthew Putnam
Arnaud Belinga
Enzo Carasso
Abbas Somji
Mohan Muthoo
Yurii Veremchuk
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