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Software

How we generated 150 - 180 leads in only 3 months for GoodUnited

50-60
Leads generated per month
Pipeline created in 3 months
"Absolutely blown away by the quality of service."
Nick Black
Founder & CEO

The strategy

  • Market Mapping & Lead Sourcing: GoodUnited wanted to connect with high-value nonprofit marketing professionals before they attended key industry events. The client provided a list of target nonprofit marketing events, and we sourced prospects by scraping the LinkedIn company pages associated with those events. We identified and mapped attendees, followers, and engaged professionals that matched the ideal customer profile.
  • Data Enrichment: We enriched each prospect with professional and company information, allowing for more relevant segmentation and outreach.
  • Copywriting: We created personalised outreach messaging focused on GoodUnited's ability to help nonprofits convert social media followers into donors while capturing valuable supporter information such as first names and email addresses through a 1:1 messenger experience.
  • Offer: We positioned GoodUnited as a solution that helps nonprofits activate their existing social audiences, increase donor acquisition, and build first-party supporter data.

    • ‍

    Tech Stack
    Copywriting
    Claude
    Deliverability
    Smart Delivery
    Email Sequencer
    Smartlead
    Enrichment
    Clay
    Infrastructure
    Gmail
    Outlook
    Maildoso
    Hypertide
    Scraping
    Vayne.io
    Target Market
    Positions
    C-Suite, Executives, Heads of fundraising, Development etc.
    Headcount
    Location
    United States

    Campaign stats

    What prospects replied to our outreach

    No items found.